Part of this new writing experiment I’ve been conducting this past year, is marketing myself and mywriting. So, I have this blog, a website, a Twitter Account, and a Facebook account. I’ve tried to give them all the same look/feel for consistency and branding. My problem is they don’t all look/feel the same and they don’t really represent my brand. I have the right ideas, but my execution is less than average.
In addition to all of that, I’m going to be shopping my new novel around to agents very soon, and I’d like to have a website and web presence that represents the novel. So, I need changes. Who knew there was so much to all this?
I just want to write stories…
Well, those days are over. Even if I get a decent book deal, I’m not kidding myself into thinking that I’m going to have much, if any, help in promoting it. So, I better start figuring out how I want to do this.
Here is what I know:
- It has to be dark, because I’m writing horror.
- It has to be original, or I won’t be taken seriously
- It has to look professional, see #2 above
- It has to represent my writing, see #1 and #2 above
- All my sites should look and feel the same (i.e. integration), again #2 above
I also know that it is important to build a following for my writing. As writers, we have to have people read our stories, or what’s the point. The internet can be an excellent tool for this. Now more than ever we have to opportunity to really reach out to the entire world like never before. So, I want to make sure I reach out in a manner that is consistent with my 5 rules above.
Here’s a site that seems to have really good ideas about linking your sites and promoting your work: http://marketingforwriters.com/ The article mentions listing your blog/newsletter at online directories, but it didn’t provide any links to said directories. But, the ideas in the article make sense.
This one: http://www.marketingforwriters.org/ seems to have some great tools and articles. There are marketing techniques, articles on using promotional items, and how to articles including a great one by Elizabeth Kirwin on How to Pitch a Story.
I’m happy there are so many great resources, but now I have tons more information to sort through – I have to integrate my resources before I can integrate my online presence!